Jersey photographer: 5 reasons to book a personal branding photoshoot
I love branding photography for small businesses and entrepreneurs. It combines my passion for photography with my love of running a business, and it brings me into contact with so many inspiring business owners also making their mark on the world.
Branding photography is different from your standard headshot. It means we take the time to get photos that truly reflect the essence of you and your brand - whether relaxed shots of you in nature, shots of you in your workspace, behind the scenes details of your work, or perhaps elements of your life such as your family, pets or passions.
Every branding photoshoot is completely bespoke and different and I love being a small part of my clients’ journeys - helping them to find their confidence in front of the camera and knowing that I’ve captured a set of images they cannot wait to share with the world.
Here are my top 5 reasons to book a personal branding photoshoot:
Empower your brand
We will create a set of images that you can use on many different platforms. Whether that is on social media, your website, promotional materials, articles and publications, the possibilities are endless.
You can stand out from the competition by having consistent brand imagery across all platforms and materials - so whilst we’ll photograph lots of different things, the photos will all have the same look and feel. This cohesiveness makes you more noticeable because it will build trust, increase your professionalism and position you as an expert.
2. Save time
Time and money are incredibly precious to small business owners!
Even as a professional photographer it can be very time consuming trying to take a few professional photos of myself and my business - whether it is setting up the camera, choosing an outfit, getting to a location, or trying to juggle it all with a busy family and schedule.
Save yourself the hassle and book a session with me, where I help you plan out all the details and all you have to do is turn up.
3. You want to share your process
Whether you’re creating a product or offering a service, branding photography can be a great way to show off your process and give potential customers an inside look at your business. Images of your process can help clients feel like they know you and your business better, fostering trust and giving your company a more genuine and authentic appearance.
4. Grow your audience of dream clients
Have you ever noticed how if you post an image of yourself on social media, it gets a lot more engagement than your other posts? This is because humans are naturally curious and want to get to know the person they might buy products and services from better. Photos that truly reflect YOU will provide you with an amazing connection tool to build trust in your audience.
When you show up authentically as the face of your business you’ll naturally start to draw in your ideal clients.
5. Boost your confidence
Photos of you, you’ll actually love. Imagine that!
Having a set of professional images at your fingertips that you are proud of will make you feel amazing.
My photoshoots are incredibly relaxed with gentle posing direction, and from one small business owner to another, we’ll spend most of the time chatting inbetween shots to ensure you feel your best. Most business owners I photograph say they hate having their photo taken, yet by the end of the photoshoot are ready to do it all again!
The result … images that you will look amazing in, and will want to post.
My personal branding photoshoots include a pre-shoot call to understand your brand and tailor the photoshoot to you. On the day of the photoshoot we will typically spend an hour together taking shots both indoors and outdoors, with different outfit changes and set ups, and the whole experience should feel thoroughly relaxed and enjoyable.
Would you like to find out more? I’d love to hear from you.